ATTITUDINAL MEANINGS IN BILINGUAL TRAVEL ARTICLES: A CASE STUDY

Dalilah Fathma, Harni Kartika Ningsih

Abstract


Translating travel article texts requires a consideration of the way the tourist destinations are promoted. This ‘promotional’ element of travel articles, an inseparable part of the text type, is significant to inform translation practices. However, studies in this area are quite lacking in that the element is not well-understood, i.e. how ‘promotion’ can be identified in both the source and target texts and if there are potential changes between the texts. This paper compares the construction of promotion in bilingual tourism texts published in an in-flight magazine as a case study. This is done by examining the attitudinal meanings in the source text (ST), written in Indonesian, and the target text (TT) in English. It uses the interpersonal system of appraisal proposed by Martin and White from systemic functional linguistics to analyse the construal of affect, appreciation and judgement in the promoted items found in the texts. The genre stages and register were also identified to situate the context. 

Keywords: travel article, appraisal, attitude framework.


Keywords


travel article; appraisal; attitude framework

Full Text:

PDF

References


Dong, T., & Lin, X. (2018). Attitude in Appraisal Theory: A Comparative Analysis of English Versions of Changgan Xing. International Journal of Comparative Literature and Translation Studies, 6(1). https://doi.org/10.7575/aiac.ijclts.v.6n.1p.42

Fairclough, N. (2015). Language and Power (3rd ed.). Routledge.

Jirasataporn, N. (2018). Attitudinal Analysis of Appraisal System in American and Chinese Business Articles from TIME Magazine. The 1st International Conference on English Studies: Innovation in English Language Teaching and Learning, 171–179.

Luthfi, F. (2018). Attitude in Forbes Website News Articles: An Appraisal Analysis. University of Sumatera Utara.

Martin, J. R., & White, P. R. R. (2005). The Language of Evaluation: Appraisal in English. Palgrave Macmillan. https://doi.org/10.1057/9780230511910

Small, J., Harris, C., & Wilson, E. (2008). A critical discourse analysis of in-flight magazine advertisements: The ‘social sorting’ of airline travellers? Journal of Tourism and Cultural Change, 6(1). https://doi.org/10.1080/14766820802140422

Yoeti, O. A. (1996). Pengantar Ilmu Pariwisata. Angkasa.




DOI: https://doi.org/10.26499/li.v40i2.315
View Counter: Abstract Viewed = 119 times PDF | 51 | times

Refbacks

  • There are currently no refbacks.


Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

Linguistik Indonesia Indexed By

CrossrefCrossrefInastiBASENLA CatalogueRoad 

 

@2019

     Creative Commons License   

 This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

 

Linguistik Indonesia
d.a. Pusat Kajian Bahasa dan Budaya
Unika Atma Jaya 
Jl. Jenderal Sudirman No. 51
Jakarta 12930 - Indonesia

View My Stats